Product Page Layouts and Store Layout Styles

Your product page is where a shopper decides to buy. IndieMade gives you a choice of product page designs, so your photos and your buy button can look the way your work deserves. You can also choose how products are arranged on your store page. Every layout comes with a real preview, so you can see it before you pick it.

Where to find the layout pickers

Each page on your site has its own Display Settings dialog. While you are signed in, visit the page on your own site and click the Settings gear in the toolbar at the bottom of the screen.

  • On a product page, the gear opens Product Display Settings. The Layout Style here sets the design of every product page.
  • On your store page, the gear opens Store Display Settings. The Layout Style here sets how products are arranged on your store listing.

The same two settings also live in Dashboard → Design → Store Design, under Product Details and Product Listings. Both places change the same setting. For all the other controls in the dialog, see Display Settings.

How to choose a layout

  1. Open the dialog as described above. The current layout shows as a card with a preview picture and a short description.
  2. Click Browse Styles. A Choose a Layout Style picker opens with a preview of every layout.
  3. Click Choose under the layout you want. The card updates to show your pick.
  4. Click Save. The page reloads with the new layout.

Changing a layout never touches your products or photos. Try a few and keep the one you like.

Product page designs

These set the look of the page a shopper sees after clicking one product.

  • Marquee — Our most modern layout. Full width with a dedicated buy box and full-width add-to-cart button, variation choices right on the page, and a big photo that opens in a lightbox. Reviews and similar picks fill the space beside your description.
  • Spotlight — A dramatic full-screen photo up top with a filmstrip of thumbnails under it. Description on the left, a bordered buy box on the right. Elegant and editorial.
  • Atelier — Split screen. The photo fills the left half and stays pinned while shoppers scroll the details on the right. Bold uppercase type. Striking and gallery-like.
  • Kerry — Calm and centred. A big square photo with the title, star rating and price stacked beneath it, and a full-width buy button. Pairs with the Kerry store layout.
  • Default — Two columns at content width. Photos on the left with hover zoom, details on the right, thumbnails below the main photo. The classic product page.
  • Full Two Column — Two columns stretched edge to edge. A large photo with a thumbnail grid below it. Click a thumbnail to swap the photo. Bold and roomy.
  • Vertical Thumbnails — Full page width with a strip of small thumbnails running down the side of the main photo. Hover the photo to zoom in on details.
  • Slideshow with Vertical Thumbnails — A vertical thumbnail strip, and clicking the photo opens a fullscreen swipeable slideshow. Best for products with lots of photos.

A few words you will see in the picker: Zoom means hovering over the photo magnifies details. Slideshow means clicking opens a fullscreen, swipeable photo viewer. Full Width stretches edge to edge across the browser. Content Width stays centered with margins on each side.

Store layout styles

These set how your products are arranged on the store page. There are 14 styles to choose from. Grid styles crop every photo to the same size in neat rows. Masonry styles let photos keep their natural shape and stagger like Pinterest.

  • Coopworth — 3-column grid, full page width. Names appear on hover. Best when all your photos are the same shape and size.
  • Crisp — 3-column grid with rounded card frames and soft backgrounds. Clean and modern, with padding around each photo.
  • Crystalline — 2-column layout, content width. Large photos with names underneath. Bold, editorial feel.
  • FarmHouse — 4-column grid, full page width. Square images with names below. Fits the most products on screen.
  • Gentoo — Masonry layout. Photos keep their natural shape. Names on hover. Great for mixed photo sizes.
  • Glaze — Masonry layout with names always visible below. Like Gentoo, but names do not need a hover.
  • Kerry — 3-column grid, content width. Big square photos with the name, star rating and price centred below, plus an Add to Cart button on every card.
  • Merino Muse — Large-format masonry with generous spacing. Photos display big and bold. Great for high-quality photography.
  • Moment — 4-column grid, content width. Compact and centered with consistent images and names below.
  • Ochre — Full-page masonry, Pinterest-style with names overlaid. Edge to edge. Dramatic and immersive.
  • Rooster — 3-column grid, full page width. Large images with names below. Balanced detail and density.
  • Shoestring — 3-column grid with extra white space. Small rounded images with generous padding. Light, airy, minimal.
  • Silky — 4-column grid, full page width. Names above each image. Tight spacing, fits many products at once.
  • Surreal — 2-column masonry with very large stacked photos. Gallery-like. Best for a few products with stunning photography.
  • Waxwing — One product per row. A big photo on the left with the title, description and price beside it. Great for small collections with stories to tell.

Category pages have their own layout picker with the same family of styles. See Designing Your Categories Landing Page and Using a Different Display for One Category.

Tips

  • If your photos are all the same shape, a grid style looks tidy. If they are mixed shapes, a masonry style avoids awkward crops.
  • The Title Size, Price Size and Density controls in the same dialog fine-tune any layout without changing it. See Display Settings.
  • After changing image settings, hard refresh your browser or clear its cache to see the change.
  • Your theme fonts and colors apply to every layout. See Theme Fonts and Colors.

Questions? Email support@indiemade.com.