You can create a custom home page if you do not want to show products a category listings.
- On Pages section of the dashboard create a new page this will be a placeholder for the homepage. Click 'Build this page with Section Manager'
- Under Settings > Basic Site Info choose your new page under the 'Homepage dropdown'.
- On the Dashboard click on the IndieMade logo to take you to your homepage.
- On the Dashboard toolbar click the pencil icon to enter edit mode.
- From here you will see the section manager icons to add pre-configure templates.
- Section manager templates are placeholders that allow you to replace images and text with your content.
Click here for more information on using section manager.